Keeping our Options Open

Competition keeps consumer costs down

As we close another year, I was beginning to wonder if some parts of the poultry industry are painting themselves into a marketing corner.  With the push for being more like the European plan for producing food, one key aspect may have been overlooked.  It takes capital to switch to another major method of production, and as we have seen in studies there are positive and negative aspects to the new methods of production.  So, whether be it cage or free, slow or fast, organic or not by picking one sole method of production may not give the industry the revenues it was looking for.  Those companies who managed to hold onto a diversified mix or portfolio of production may indeed make out due to economy of scale and lower cost of production for that portion of the market they serve.  In the end, I believe we will need to keep a rich and diverse option of egg and meat products if we are going to maintain the lead in protein at the market.  Time will tell how the consumer will react to new offerings, but with the low cost of substitution, the new products will have to be superior in some aspect to get the consumer to change.

Using a measured approach to food safety

Calibrate before you celebrate

Food safety experts stress that foods should remain out of the danger zone during prep and consumption.  To assist in taking the guesswork out of this, it is recommended to follow the

Photo: taylor-enviro.com

guidelines specified by FDA and others when preparing and serving food.  Keep hot foods hot, above 140 degrees F and cold foods cold, below 40 degrees F.  To figure out where you are, most turn to a quick read thermometer.  These are great tools to use if used properly.  First, check your thermometer against a know standard.  For most that is a cup of crushed ice and water (a slurry) that should read 32 degrees F.  Look at the stem of the thermometer for a slight dimple or mark.  This is the insertion line that must be fully inserted into what you are measuring.  If the thermometer is not reading correctly, then see if the thermometer can be adjusted.  Many have a nut on the back of the dial that allows for the scale to be moved to correct the thermometer to the ice slurry check.  You should also consider thermometers for the freezer, refrigerator, and oven to check temps and to be sure temperatures are where they should be.

The other consideration is to use the two-hour open rule.  This refers to foods being served that may pose a food risk.  Meats, egg dishes, salads with dressings and other prepared foods should not sit out all day during a festive occasion.  Return foods to covered storage before two hours are up after serving.  It is good to either keep the foods hot or cold, or better yet, store them properly till the next meal.  Snack foods that are normally salted and dry can remain at room temp.  Always follow label recommendations, and be food safe.